working on behalf of the human condition, I help create + identify emerging opportunities within new + old media.
my goal is to improve the dynamic between culture, “consumer,” and quality of life.
some briefs
what are the mechanics of toxic fandom?
what is the cultural significance of transhumanism today?
what does the american dream mean for linear cable subscribers?
why do teenagers re-watch adult animation?
how do luxury sedan drivers want to feel when driving?
what is the symbolic value of ‘swagger’ for af-am men?
what are the emotional dynamics behind “snacking?”
how do the underinsured feel about money and healthcare?
what is the relationship between patients, doctors, and sales reps?
what fuels lat-am millennials and how do they feel about money?
will people trust an AI powered big bank to give financial guidance?
some visible projects
cultural strategy
market research & global brand strategy
cultural strategy
cultural strategy
mariontanis at gmail
clients
Starbucks
Barcodes, Inc
Freeform
Apple TV+
Netflix
HBO Max
YouTube
Showtime
A+E Networks
NBCUniversal
EPiX
Viacom
Ripple
Capital One
mastercard
Samsung
Huawei
FCA Group
General Motors
adidas
Diageo
Anheuser-Busch
RedBull
Novartis
Kaiser Permanente
GoodRX
Mango Languages
Columbia University
Mondelez
Focus Brands
Kraft Heinz
properties
UNPREGNANT
DESUS & MERO
GODFATHER OF HARLEM
RAISED BY WOLVES
HALA
VISIBLE
IMPULSE
MR. CORMAN
and others…
agencies
Space Doctors
Rise and Shine and Partners
Civic Entertainment Group
Death of Bad
Further&Further
Gemic
Combs Enterprises
A Piece of Pie
Kantar Futures
BDD
Flamingo
Aurora 3
Smart Revenue
GoGorilla
Logica Research
Neato Agency
Axis Mundi
Precision
Harris Poll
Brand IQ